I am Sophia Wenhsuan Chou.
✴ Ex UX intern at IKEA
✴ Masters from TUDelft Design for Interaction
I’m a UX designer/researcher skilled in creating digital products and AI-powered solutions.I have design experience across diverse domains such as B2C commerce, delivery, and education.
My design process is driven by curiosity and collaboration—I’m constantly researching, testing, and refining my work. I always learn directly from users and working closely with colleagues and stakeholders to iterate on design. With a strong skill in visual storytelling, I transform complex tasks into intuitive, engaging experiences.
Having had the chance to work and study across the Netherlands, the US, Japan, and Taiwan, I enjoy working in diverse, international environment✨.
- UX research
- Usability testing
- Workshop facilitation
- User interface prototyping
- Web & mobile app design
- Information architecture
- Wireframing
- Journey mapping
- Storyboarding
- Visual communication
- Figma
- Miro
- Adobe CC (Illustrator, Photoshop, Indesign, Premiere Pro, XD)
- Microsoft 365
- UserZoom
- WordPress, HTML, CSS
UX Design intern at IKEA Amsterdam, The Netherlands, Feb-Aug 2024
- Managed full UX journey from discovery research, concept development to evaluation.
- Led 7 online customer interviews, 6 in-store user testing
- Conducted a design critique session with UX designers, service designers and product strategists, and a brainstorming session within the App team.
- Designed a showroom kiosk and app features that boosted purchase confidence for 50% of participants and reduced workload for all store workers.
Research Assistant at
College of Planning and Design, National Cheng Kung University Tainan, Taiwan, 2020-2022
- Facilitated co-creation workshops about K12 education with Bureau of Education, Tainan City Government.
- Worked as a teacher assistant in the course Design Thinking Methodology
- Led research and published paper at the IASDR 2023 Conference: Uncovering key aspects of process gains and losses in team-based design thinking workshops.
Branding and marketing Part time at benbenmars Tainan, Taiwan, 2019-2020
- Facilitated branding workshops with clients and created strategy proposals for 3 rebranding cases.
- Social media managing for 4 crowdfunding cases.
Design Intern at GK Sekkei Tokyo, Japan, 2019 Aug
- Conducted 5 interviews with target users and created an app that enhances daily commute experience.
MSc in Design for Interaction at Delft University of Technology The Netherlands, 2022-2024
- Graduated with Cum Laude distinction, scored 9/10 for the graduation thesis project
MSc in Industrial Design at National Cheng Kung University Taiwan, 2020-2023
- Member of the Cognitive and Kansei (emotion) Design Lab
Exchange at College for Creative Studies Product Design USA, 2019
BSc in Industrial Design at National Cheng Kung University Taiwan, 2016-2020
What I do in my free time 😄
Outside of work, I’m a proud cat lover, a knitting enthusiast, and an amateur photographer. I enjoy being creative and finding inspiration in the world around me.